If you have ever heard 'There's gold in them there hills' then you should be pretty excited about the title of this blog. Believe it or not, we regularly uncover gold on behalf of our clients. Ironically, they have been sitting on this gold without even knowing it. Our clients come from the manufacturing and industrial space and are typically small businesses in need of business development help. When we begin an engagement, normally lead generation based, we always start with the same question. Where is the clients gold?Read More
Wow – here it is – mid December! Is your Christmas card list ready to go? Did you update Aunt Marge, who moved last July? Oh yeah, and Cousin Sue had a baby – what was that baby’s name? Are your gift mailing lists accurate? Your neighborhood cookie distribution list? I have lists upon lists! How about you? Keeping them all current is a huge job!
As I pondered this challenge, I decided to go to the List Guru – the King of all Lists – Yes – SANTA!Read More